A doorbell that only tells you what matters.
The last time your doorbell buzzed, was it worth interrupting your evening for? For most Ring and Nest owners the honest answer is no. That is the problem DingDongAI exists to fix.
1. The notification problem no one asked to solve.
The complaint threads all read the same way. On the Ring community forum, users report constant false-positive motion alerts, with owners describing dozens of unnecessary triggers a day and, in some cases, hundreds a week. (Ring Community, 2025) Kids playing catch, wind moving a hedge, a cat walking along a fence — every one of them a buzz on the phone. After a fortnight, users mute the app. After a month, they turn the camera off. A doorbell that has been muted is not a security device. It is a wall ornament.
2. Ring is fixing this, in the wrong place.
Ring has now shipped an "AI Single Event Alert" feature that groups related motion events together to cut the notification count. (TechRadar, 2025) It is a real improvement. It is also a workaround for the fundamental architecture — a rolling-frame CMOS sensor filming everything, sending every wobble to the cloud, and asking a downstream model to decide what mattered.
That is the wrong side of the problem to fix. The right side is the sensor. If the sensor never triggered on the wobble in the first place, the doorbell would not need to un-trigger it in the cloud.
3. Privacy is the second-order problem.
A doorbell that films everything has a data problem. In January 2024, Amazon announced Ring would no longer let police request footage directly from users through the Neighbors app. (PBS NewsHour, 2024) The EFF welcomed the change and pointed out that footage remained available through other channels. In 2026, under a returning CEO, Ring re-entered new law-enforcement partnerships through Axon and Flock. (State of Surveillance, 2026)
The UK adds a second layer. Under UK GDPR, doorbell cameras that capture footage beyond a homeowner's property boundary — public footpaths, neighbouring gardens — sit inside data-protection law. (Birmingham CCTV Installation, 2025) The rolling-frame architecture is expensive to defend, both technically and legally.
4. What neuromorphic sensing changes.
Neuromorphic vision sensors do not film. They report only pixels that change. An event-based imager can run always-on at milliwatt power, producing on the order of a hundred times less data than a conventional camera in sparse scenes. (Emergent Mind — Neuromorphic Event Cameras, 2025) What arrives at the compute layer is not "here is a video, please classify it" but "here is a set of change events, please interpret them."
The consequence is what the sensor never sees. Static scenes generate no data. The neighbour walking past does not create a stream. Only real events reach the model, and only meaningful events reach the phone.
5. What we are building.
DingDongAI is a neuromorphic doorbell. The design principles fall out of the sensor choice:
- Notifications only for events the doorbell has classified as intentional presence at the door.
- No always-on video stream leaving the device.
- On-device inference so the default is not "upload to the cloud."
- A privacy posture that matches UK GDPR expectations by default, not as an add-on setting.
A doorbell should tell you what matters. Everything else it should keep to itself.
That is the whole product statement. It is not a longer feature list than that. It is a shorter one, done properly.
The trade.
You give up the "watch the front garden all afternoon" feature of a Ring-style device. In exchange, you get a doorbell that buzzes only when someone is actually at your door, keeps its video to itself, and does not draft you into a cloud-surveillance stack. If that is a trade you would take, the waitlist is where to start.
Sources.
- Ring Community — Constant false positive motion alerts (2025).
- TechRadar — Ring is using AI to condense alerts so you're not bombarded (2025).
- PBS NewsHour — Ring will no longer allow police to request doorbell camera footage from users (2024).
- State of Surveillance — Ring Doorbells and Police: Amazon Rebuilds Surveillance Partnership (2026).
- Emergent Mind — Neuromorphic Event Cameras (2025).
- Birmingham CCTV Installation — UK households with Ring doorbells face GDPR risk (2025).
A doorbell that only tells you what matters.
Join the waitlist